Syailendra Asia Jakarta


Salina Nordin Founder & Group CEO

Salina Nordin is the founder and Group CEO of Syailendra Asia. She has 28 years of experience in Indonesian financial industry including 18 years in equity sales and wealth management and 7 years in foreign private banking. Salina was a Financial Controller with aviation finance consultant Petraguna Persada before beginning her career in the capital markets with Lippo Securities as an institutional equity sales executive. She later joined Danareksa, Indonesia’s leading investment banking firm where she became Deputy Head of Equity Capital Markets, and was named Head of the Wealth Management Division in 2003. In 2006 she moved to Credit Suisse as Business Development Director and in 2007 joined Julius Baer Advisors Indonesia as the President Director.

Normansyah Duliar President Director 

Normansyah Duliar is currently President Director of Syailendra Asia with more than 15 years of experience in investment banking and the capital markets. A Bachelor of Commerce graduate of University of New South Wales, Australia, Normansyah began his career with Danareksa, Indonesia’s leading local investment banking firm as an Associate in the Investment Banking Division. In 2008, he moved to Reliance Securities as Director of Investment Banking. In 2010, he joined Julius Baer Advisors Indonesia as a Product Specialist.

Azhar Abdul Wahab Director of Business Development

Azhar is the Director of Business Development & Corporate Finance Advisory of Syailendra Asia. He has broad experiences in banking and capital market for Indonesia and Malaysia. He started his career with Permodalan Nasional Berhad (PNB) in Corporate Services Department. He was the head of department of the Corporate Finance Department of PNB before he left for Maybank Investment Bank. Prior to joining Syailendra, he held various positions the last being the Acting CEO of PT Bank QNB Indonesia Tbk. While he was holding the position of Executive Vice President of Corporate Investment Banking with Maybank Investment Bank, he was involved in various activities such as mergers and acquisitions, debt capital market, corporate commercial loan.

Soo Woon Loong Chief Operating Officer

Soo Woon Loong is currently the COO at Syailendra Asia. He has 18 years of experience in the financial industry, including 9 years in capital markets, 6 years in insurance and 5 years in foreign private banking. A Certified Accountant from the Association of Chartered Certified Accountants, UK, Soo began his career with SJ Securities in Malaysia before joining Asuransi Winterthur Life Indonesia as CFO. In 2006, he joined Credit Suisse as a Senior Financial Controller.


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